In 1986, we introduced a CRM System before the word "CRM" existed. Gorilla® is the original CRM system. Many of the top financial advisors in the United States and Canada made it to the top rung using the Gorilla system as their system of choice to promote and manage their financial services practice.
A CRM is a program. Compare it to the engine of a car. Suppose you go to a Porsche® dealer and say, “I want that red one.” You would be bitterly disappointed to learn, “Sorry, we don’t sell cars any more. We just sell parts. We recommend you start with the engine. Next week come back and get a couple of doors. Next week…” And you are out of there, because you wanted the car. Right now, you are stuck with a program. Add 2000 hours of your work and you can have a system...or you can buy ours. For an 8 minute overview, start here.
At Bill Good Marketing®, we don’t sell parts. We sell CRM SYSTEMS. Specifically, the Gorilla CRM® System is a computer-based, client marketing, prospecting, and office management system.
Bill Good Presents...
A guided tour of the Gorilla CRM system and the major enhancements in the 4.0 release.
Free Marketing Help for
Financial Advisors
Free help on team building, prospecting, referrals and much much more.
Making it Better
One reason the Gorilla system has survived since its introduction in 1986 is we follow a policy of make it better every week.
Since we are a computer-based system, some of the upgrades are to software. Why do we do these? To help you realize the promise of Gorilla: Double revenue or work half as much.
But we also add new letters to our Letters Library®, generally two to three each week. We also added 13 new business development procedures.
We added 140 new articles to our knowledgebase.
We completed 23 Strategy Schools (BGM Radio Broadcasts) to keep our clients abreast of the latest marketing, prospecting, sales, and office management know-how.
And much, much, more.